Reach Church
Reach wanted a new website that better reflected their values and had more life in it. Their old site was over five years old and it did not connect the story or personality that the church wanted to convey to their audience.
To help reflect the fun, not-so-serious personality of this church, I introduced organic shapes and a bright color scheme that is used throughout the site. These elements helped show Reach’s desire to not be a rigid corporation, but an organization full of soul and authenticity.
Clean and minimal design is very trendy (and I’m all for the trend), but in this case, something very different was needed for Reach to stand out and make a good first impression while staying true to themselves. Instead of clean, we went with pop. This new design has helped Reach communicate who they are before their audience even read’s a single word. And that’s a success.
Art Direction & Design: Jake Campbell
Web Development: Stephen Garcia